Principles of Marketing

Principles of Marketing Course Starts on Tuesday, May 19, 2015.

Entrance Exam

You could take AIBEc Entrance Exam from April 13, 2015 till May 25, 2015. Students who achieve qualifying score on the exam pay reduced tuition.

May 18, 2015

First Summer Semester starts on Monday, May 18, 2015. Registration is open.
252-original

Strategic management

The study of strategic management involves three major themes: strategic positioning, strategic choices and strategy into action. Strategic positioning is the analysis of the environment in which an organization operates, a full understanding of the strategic capability of the organization, coupled with the expectations of stakeholders. Strategic choices involve breaking strategy down into levels and determining the directions and methods of development of the overall strategy. Finally strategy into action brings structure as well as the dynamic processes of management and change into the equation in order to move the organization towards its stated goals.

Gerald Rohan,
AIBEc Professor

AIBEc Education Rss-icon

Principles of Marketing course

starts on Tuesday, May 19, 2015

 

Instructor: Eugene Radewych, MBA.

Tuesdays 7 – 10 pm, Thursdays 7 – 10 pm

This course provides an overview of the role of marketing
in a modern international business.


April 12, 2015

AIBEc Events Rss-icon

May

MonTueWedThuFriSatSun
27 28 29 30 1 2 3
4 5 6 7 8 9 10
11 12 13 14 15 16 17
18 19 20 21 22 23 24
25 26 27 28 29 30 31

Introduce yourself


  • Future Student
  • Student
  • Corporate Partner

A NEW Field Study Project

starts on Saturday, May 30, 2015

Instructor: Konstantin Kontor, MBA.

Special Schedule

A group research and consulting project for the Client Company.
Detailed information is available at the AIBEc office upon request.